Blogging and New Media Disclosure Information

Blogging-New-Media-Cover-smallAs a blogger or new media professional, it is important to make sure that you stay within the guidelines established by the Federal Trade Commission (“FTC” or “Commission”) with regards to disclosure. What You Need to Know: – Where disclosure language should be placed in blog posts – What types of compensation and relationships require disclosure – Whether site-wide disclosure links are effective – How the FTC views disclosure on Facebook and Twitter – Who is liable for failure to disclose – How merchants should monitor bloggers and other influencers  

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