Rakuten LinkShare Survey, M-Commerce Push and Golden Link Award Winners

There was a lot of news coming out of Rakuten LinkShare this week. The affiliate network announced the results of a study on value of affiliate marketing; completed a new round of testing on the most popular mobile devices and platforms; and unveiled its annual Golden Link Award winners.

The study, conducted by Forrester Consulting , called “Affiliate Marketing — The Direct and Indirect Value that Affiliates Deliver to Advertisers” is  based on a forecast of the affiliate marketing industry and a survey of 526 U.S.-based online buyers, as well as in-depth interviews with advertisers and affiliates.

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