2024 U.S. Brand Survey

Purpose of Survey:

In order to better understand the most recent trends within the affiliate industry, the PMA’s Measurements and Insights Council is conducting a survey to unlock data insights.  The PMA is looking forward to a 2025 network-wide survey, so this year’s efforts are focused on gathering advertiser sector data and providing an update since releasing the U.S. Industry Survey results for 2021.  

We appreciate your participation and are looking forward to releasing new content featuring these trends within the next few months. The survey will close August 23, 2024.

For Agencies:

Please submit the form below once per brand. If you would like to submit responses for multiple brands, you can use the Excel template to submit these responses in bulk.  Please make sure all required fields are completed for each brand and upload the Excel file (in .xlsx format) here.

For Brands:

You can complete the survey as is below.