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The PMA’s mission is to advance and protect responsible performance marketing. Stay on top of industry happenings here on the PMA blog.

The PMA recently held a LinkedIn Live webinar entitled "Algorithm and AI Agony: Helping Publishers Survive the Latest Google Changes." Panelists dove deep into the recent Google algorithm changes as well as decreased visibility for publisher sites due to AI. The webinar is now available...

Learn more about this week's Featured PMA Member- Platinum level Phonexa! What are you most excited about now that you are a PMA member? Phonexa is honored to join the PMA, and we look forward to collaborating and supporting industry leaders to drive excellence in performance marketing,...

Learn more about this week's Featured PMA Member-- Platinum Level MailCon! What are you most excited about now that you are a PMA member? MailCon is thrilled to join the Performance Marketing Association and leverage this membership to foster greater collaboration within the email and performance marketing...