PMA Webinar: The AI Empowered Affiliate Manager: Doing More via MCP

November 5, 2026

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1 min read

As part of our continuing series of monthly affiliate marketing webinars, the PMA AI Council will host a webinar to help affiliate managers better use AI in managing affiliate programs. They will discuss and demonstrate connecting your platforms via MCP, basic and advanced reporting capabilities, and how agencies can take action with this data.

Previously available only to PMA members, this webinar is now being opened up to everyone.

Join us for a session entitled “The AI Empowered Affiliate Manager: Doing More via MCP.” The webinar will be held via LinkedIn on November 18, at 12pm Eastern. Registration is open now and includes live viewing (with Q&A) plus immediate access to the video replay.

This webinar is for: anyone who manages programs, compiles and reports data regularly, or is interested in learning more about automating work using AI.

Panelists will be:

  • Michael Cole, Everflow
  • Greg Hoffman, Apogee Agency
  • Alex Robinson, Affiliate Marketing Partners (AMP)
  • Denis Babaiev, Scale Your Web

Register now!

In addition, the Council is looking for real-world examples of how professionals use AI in their affiliate marketing work. Click here to contribute to that project and/or tell the Council what other types of AI resources you would like to see for our industry.

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Tricia Meyer is an attorney and affiliate marketer. She is the founder and owner of Helping Moms Connect as well as the current Executive Director of the Performance Marketing Association. She is the co-owner and primary white wine drinker of the Wine Club Group.

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