AI Council

AI Council | Webinars

As part of our continuing series of monthly affiliate marketing webinars, the PMA AI Council will host a webinar to help affiliate managers better use AI in managing affiliate programs. They will discuss and demonstrate connecting your platforms via MCP, basic and advanced reporting capabilities, and how agencies can take […]

AI Council

Today’s post comes from the PMA AI Council, Education & Enablement Committee Co-Authored by: Michael Cole, EverflowAlex Robinson, Affiliate Marketing Partners (AMP Consulting) Beyond all of the AI hype, there is a true revolution brewing through automation that is accessible and practical for all affiliate managers and teams.  Right now […]

AI Council | Guest Posts

(Guest Post from the PMA AI Council, authored by Denis Babaev) Executive Summary After Google I/O on May 19, 2026, the internet exploded with hot takes about the end of SEO. Google made the biggest change to its search business in 25 years. But while the marketing world was laser-focused […]

AI Council

As the PMA membership grows, so do our Councils. To ensure each Council doesn’t become too large to provide meaningful interaction, we periodically add new temporary or permanent Councils. We have now fully launched our newest council, the AI Council. The Council began its work in Slack and has now […]