Compliance Council

Learn the importance of disclosure compliance in influencer marketing.

The purpose of this guide is to provide best practices to advertisers, specifically retailers, on establishing affiliate marketing agreements. This document is to be used to inform the intended audience of comprehensive marketing practices and elements to be considered in affiliate marketing agreements.

The PMA Compliance Council has released a new whitepaper entitled "Using Images and Copyrighted Works on Your Blog: What You Need to Know." The paper answers frequently asked questions by bloggers.

The PMA Compliance Council’s Guide to the Canada Anti-Spam Law, outlines key recommendations to marketers who wish to send commercial emails to consumers in Canada.

As a blogger or new media professional, it is important to make sure that you stay within the guidelines...

The purpose of this guide is to inform performance marketers of key compliance requirements...

Compliance plays an important role in the operation of any online marketing program...

The purpose of this alert is to remind PMA members of the importance of compliance...

The purpose of this guide is to provide best practices to advertisers, specifically retailers...

The purpose of this guide is to provide detailed information on prevalent types of compliance issues...