PMA 2017 Salary Survey
Following are the results of the 2017 Salary Survey detailing breakouts of the organization type, size, and focus combined with comparable compensation benchmarks for the respective performance marketing positions....
Archive
Affiliate Marketers’ Media Kit
Affiliate marketers are often asked to send their "media kits" to retailers. In this infographic you will learn: What is a media kit? Who should receive my media kit? How often should I update my media kit? What information should I include? ...
Compliance Guide for Influencer Marketing
The purpose of this guide is to explain the basics of influencer marketing and how proper disclosure of material connections should be made....
The Benefits of Using Coupons
The purpose of this guide is to help merchants understand the benefits of using coupons, coupon best practices, optimization with coupon affiliates, coupon code creation, and coupon code standards....
Guide: Retailer Affiliate Agreements (2017)
The purpose of this guide is to provide best practices to advertisers, specifically retailers, on establishing affiliate marketing agreements. This document is to be used to inform the intended audience of comprehensive marketing practices and elements to be considered in affiliate marketing agreements....
Finding Your Next Merchant
There are thousands of merchants waiting to partner with quality publishers. How does a publisher find the perfect match? Follow this infographic to take the first steps for a profitable relationship....
Resource Guide for Affiliate Managers
This guide is aimed at helping new affiliate managers learn the basic terminology, strategies, and dangers in running an affiliate program....
Who’s Hiring in Performance Marketing – Q3 2016
A snapshot of the PMA Job Board (http://jobs.thepma.wpengine.com) and a look at who is hiring in Q3 of 2016. Includes popular locations, companies, and resources for both job seekers, and companies in the industry....
PMA 2016 Salary Survey
Following are the results of the 2016 Salary Survey detailing breakouts of the organization type, size, and focus combined with comparable compensation benchmarks for the respective performance marketing positions....
Using Images and Copyrighted Works on your Blog
The PMA Compliance Council has released a new whitepaper entitled "Using Images and Copyrighted Works on Your Blog: What You Need to Know." The paper answers frequently asked questions by bloggers....
Who’s Hiring in Performance Marketing – April 2016
A snapshot of the PMA Job Board (http://jobs.thepma.wpengine.com) and a look at who is hiring in April of 2016. Includes popular locations, companies, and resources for both job seekers, and companies in the industry....
Who’s Hiring in Performance Marketing – January 2016
A snapshot of the PMA Job Board (http://jobs.thepma.wpengine.com) and a look at who is hiring in September of 2015. Includes popular locations, companies, and listings of over 40 positions in the marketplace. ...