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The affiliate marketing industry has undergone a dramatic transformation over the past three years. From explosive growth that’s outpacing e-commerce to major shifts in how advertisers allocate budgets and publishers operate their businesses, the landscape looks fundamentally different from what it was just a few...

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With responses from over 300 retailers, this study explores data such as: Network and Platform tracking options Age of affiliate program Number of approved publishers in programs as well as click and sale activity Publisher types and more ...

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