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PMA Webinar: 2024 Brand Survey Results

PMA Webinar: 2024 Brand Survey Results

As part of our continuing series of monthly affiliate marketing webinars, the PMA Measurements and Insights Council will be analyzing our latest survey results as part of the release of our newest whitepaper.

Join PMA members for a free webinar entitled “2024 Performance Marketing Survey: U.S. Brand Results and Analysis.” The webinar will be held via LinkedIn on October 29, 2024, at 1pm Eastern. Registration is open now and will allow you live viewing (with Q&A) plus immediate access to the video replay.

We are thankful to our sponsor for this webinar — Round Barn Labs.

From June 1 to August 31, 2024, the Performance Marketing Association conducted a U.S. Brand Survey that asked individuals who managed U.S. brand affiliate programs a series of questions. The overall responses totalled just over 300 and represented merchants on at least 12 different networks or platforms.

Report Data Includes:

  • Primary Business Sectors and Subsectors
  • Use of Networks and Tracking Platforms
  • Publisher Activity Over Time Including Click and Sale Activity
  • Revenue and Spend by Publisher Type
  • Toolbar, Extension, and Downloadable Software Use
  • Subnetwork Approval
  • and more!

Panelists will be:

  • Jenna Walsh, Awin (Council Chair)
  • Renee Christensen, Acceleration Partners
  • Michael Cole, Everflow
  • Tye DeGrange, Round Barn Labs
  • Tricia Meyer, PMA

About Our Sponsor: Round Barn Labs

Round Barn Labs is an award-winning premium affiliate and influencer marketing agency. 

We specialize in helping B2B SaaS and Consumer Tech companies achieve new heights through strategic influencer and affiliate marketing.

Our approach connects you with trusted affiliates and influencers who can communicate the benefits of your products to a discerning audience, driving visibility, credibility, and sustainable growth.

Step Into Strategic Trust.

Round Barn Labs is led by a world-class team, and Tye DeGrange, the host of the Always Be Testing podcast and the author of the RBL Flywheel newsletter. 

RBL has been in business for ten years and has helped brands grow like Nextdoor, thredUP, Puma, Ironclad, Grammarly, Atlassian, Meta Quest, Hatch, Tempo, Hopin, Wyze, Future Fitness, and LiveNation.

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Tricia Meyer is an attorney and affiliate marketer. She is the founder and owner of Helping Moms Connect and Sunshine Rewards as well as the current Executive Director of the Performance Marketing Association. She is the co-owner and primary white wine drinker of the Wine Club Group.
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