PMA Compliance Council Guide to the Canada Anti Spam Law

To access “PMA Compliance Council Guide to the Canada Anti-Spam Law” and subscribe to our newsletter, please complete the information below.

The Performance Marketing Association (“PMA”) Compliance Council is excited to release a new Guide to the Canada Anti-Spam Law, outlining key recommendations to marketers who wish to send commercial emails to consumers in Canada.

Sending commercial emails to consumers in Canada is about to get more complicated. The Canada Anti-Spam Law (“CASL”) goes into effect today, July 1, 2014.

The new legislation has more stringent requirements on the use of commercial email than the U.S. does. Any business that relies on commercial email to reach consumers in Canada is well advised to become intimately familiar with the requirements, prohibitions, and consequences of non-compliance.

So what exactly should you be doing in order to make sure that your email policies and practices comply with the Canada Anti-Spam Law? Download “PMA Compliance Council Guide to the Canada Anti-Spam Law” at no charge by completing the form to the right.

Information contained within the PMA Compliance Council Guide to the Canada Anti-Spam Law has been provided by PMA Compliance Council Members, Richard B. Newman (Hinch Newman LLP) and Slade Cutter (Witliff|Cutter PLLC).

The following two tabs change content below.

Missy Ward

Co-Founder & President at Affiliate Summit, Inc.
Missy Ward has been in affiliate marketing since 1999. She is the Co-Founder of Affiliate Summit, FeedFront Magazine, GeekCast.fm, itsaWAHMthing.com; the Co-Publisher of Revenews.com, Founder of AffiliateMarketersGiveBack.com, and manages many of her own affiliate sites. She is a 2013-2014 PMA Board Member and is the Marketing Chair. Visit her affiliate marketing blog at MissyWard.com.