PMA Releases 2016 Salary Survey Results

On behalf of the PMA, I am excited to announce that the 2016 Salary Survey Results are now available. The survey was conducted in February through March of this year, and it is the second time we have conducted it. Because of that, we were able to include not only the results of the survey but also insights comparing year over year results. The survey was conducted across over 100 performance-based marketing companies including agencies, vendors, affiliates, and merchants.

The report includes:

• Salary ranges for C-Level employees and Executives including CEO, President, CFO, CTO
• Salary ranges for Marketing Department employees including Affiliate Managers and Senior Affiliate Managers
• Salary ranges for Sales employees including Business Development Manager
• Salary ranges for Technology department employees including a comparison of CTO salaries to Vice President of Technology salaries
• Non-salary compensation statistics for all included job titles

Participants in the survey will receive a copy of the results for free. In addition, the report is free to all PMA members. Non-members can purchase the report for $49.

I would like to thank the following members of the PMA Measurements and Insights Council for all of their hard work on this project:

Eric Nagel, CTO, FMTC, @ericnagel
Carolyn Kmet, Senior Lecturer, Loyola University of Chicago
Mike Carney, President, PerformanceMarketingJOBS

Download the PMA 2016 Salary Survey today!