New Compliance Council Whitepaper on Influencer Disclosure
Learn the basic disclosure requirements in influencer marketing in this whitepaper produced by the PMA Compliance Council. Free download....
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New Attribution Whitepaper
The Performance Marketing Association’s Measurements and Insights Council just released a new whitepaper, Insight, Attribution: An Overview of Attribution Tools and Techniques within the Affiliate Industry. What's in the Report? Who Is Included? The purpose of this piece is to present a selection of attribution strategies and...
