2015 was a busy year for the Performance Marketing Association Councils. Throughout the year each Council worked on various projects, whitepapers, and infographics. Here are a few of the most popular that you might have missed.The Benefits of Using Affiliate Links Over Adsense, For Bloggers:...
The Publisher Recruitment Council compiled some resources and best practices designed to help you get more out of your Black Friday, Cyber Monday, and remaining Q4 strategies....
You’ve likely been hearing businesses talk about how they have been preparing for holiday sales for months (maybe even all year). Don’t worry that it’s too late for you! There are still plenty of chances to take advantage of 4th quarter marketing opportunities, especially if...
One of the goals of the Performance Marketing Association is to educate and inform members about legal matters that might impact the industry. Toward that end, we have received information regarding a suit filed in The United States District Court for the Western District of...
Get involved with a PMA Council to learn more about the organization, our industry, and how you can be a part of the Board of Directors....
Download a free copy of the 2015 Performance Marketing Glossary from the the PMA Industry Advancement Council. ...
The PMA thanks our sponsors who enabled us to have a booth at Affiliate Summit East in New York. ...
Step by step guide for new affiliate marketers to get signed up and active with networks and merchants....
New FAQ from the FTC regarding disclosure requirements for performance based marketing. ...
Earlier this week the Supreme Court of the United States handed down a unanimous decision in Direct Marketing Association v. Brohl. This case is better known in the performance marketing community as the case challenging the constitutionality of the Colorado Nexus tax. Colorado previously enacted...
The PMA is excited to announce that we will now be accepting guest posts on our blog, related to the performance marketing industry.
When you’re read at the PMA blog, you’re reaching the leading decision makers, thought-shapers and innovators in the industry. In addition, your post will also appear in our weekly newsletter and it will also be shared across our social network.