2018 Performance Marketing Study Webinar

2018 Performance Marketing Study Webinar

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Earlier this month, the PMA released its 2018 Performance Marketing Survey results. This whitepaper was the result of almost 2 years of work by the organization as well as the collaboration of 8 major affiliate marketing networks and platforms.

Members were invited to attend a webinar entitled “Taking the Pulse of Performance Marketing in the U.S..” The webinar was hosted by:

• Rachel Honoway, PMA Board President
• Tricia Meyer, PMA Executive Director
• Maura Smith, PMA Industry Survey Council Chair

The webinar covered:

• Study Purpose
• Study Methodology
• Study Participants
• Study Results
• Q&A

Members who were not able to attend can watch the webinar below. You will need to log in to your PMA account for the video to be accessible.

Log in or Join the PMA to get access to this video.

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Tricia Meyer

Tricia Meyer is an attorney and affiliate marketer. She is the founder and owner of Helping Moms Connect and Sunshine Rewards as well as the current Executive Director of the Performance Marketing Association. You can find her on Twitter @SunshineTricia.

Latest posts by Tricia Meyer (see all)

• Performance Marketing Association Celebrates 15th Anniversary - June 1, 2023
• Affiliate Attribution: Share Your Thoughts! - May 17, 2023
• AI and Performance Marketing: Can You, Should You, and How? (Video Replay) - April 25, 2023