The PMA recently hosted a webinar entitled “Compliance & Conversion: The FinTech Affiliate Balancing Act.” This webinar was a joint effort across several member groups, notably the PMA Compliance Council. The webinar video is now available for replay (Linkedin and YouTube). We are thankful to our sponsor for this webinar...
We recently launched a new series to help everyone get to know our councils. The councils are our PMA member groups that meet monthly to talk about industry issues and create resources such as whitepapers, blog posts, and webinars. Today we are spotlighting the Compliance Council. Click...
AI Regulations in Marketing AI's role in marketing is under increasing scrutiny, with several regulations shaping its use: FTC Guidelines: Emphasize transparency and truthfulness in AI-generated content. GDPR: Enforces strict data protection standards in the EU. CCPA: Similar to GDPR, it mandates transparency in data collection and usage in...
As part of its continuing quarterly webinar series, the Industry Advancement Council invites PMA members to spend an hour networking and discussing important updates for 2021 and how to make sure your sites are prepared. Join us for a round table discussion entitled Update Your...
Last month the Industry Advancement Council held a webinar free for PMA members entitled "The GDPR and Affiliate Marketing--Why It Matters!). The audio is now available for members who were not able to attend. The webinar was organized and moderated by Yonatan Dotan, Founder & CEO...