Compliance Council Updates Retailer Affiliate Agreement Guide
The Retailer Affiliate Agreement Guide is designed to provide best practices to retailers, including affiliate managers and agencies, on establishing affiliate agreements....
Author: Tricia Meyer
FTC Update on Instagram Disclosure Plus Free Whitepaper
The FTC has issued 90 letters regarding improper disclosure on Instagram. Learn about the new information as well as download our whitepaper on disclosure and social media....
Quick Online Shopping Survey (Help Us Spread the Word!)
The Measurements and Insights Council is conducting a quick online shopping survey and seeks help from PMA members to share the survey. ...
Save the Date: “I Am Performance Marketing Week”
Order your official "I Am Performance Marketing" merchandise and help celebrate our awareness week....
FTC Alleges Both Merchant and Affiliate Liable for Affiliate Actions
A preliminary injunction was granted to the FTC against a merchant, network, and affiliate for deceptive advertising....
FTC Compliance Update
Compliance affects everyone in the affiliate marketing channel and protects both affiliates and merchants. Failure to disclose material connections can result in the FTC taking action against advertisers, affiliates and agencies....
Jamie Birch Joins PMA Board of Directors
Jamie Birch of JEB Commerce is the newest member of the PMA Board of Directors....
PMA Success at Affiliate Summit West
The PMA actively participated in Affiliate Summit West 2017 with a networking brunch and Meet Market table. Several members were honored with Pinnacle Awards. ...
What You Missed From the PMA in 2016
A look back at what the Performance Marketing Association accomplished in 2016....
Meet the PMA at Affiliate Summit West 2017
Meet PMA members at our member brunch, the Meet Market table, or over 30 presentations....
PMA Members Speaking at Affiliate Summit West 2017
The PMA is made up of a diverse group of professionals who are known throughout the industry. Many PMA members will be speaking about a wide variety of topics at Affiliate Summit West 2017. To help promote their sessions and let others know how they...
I Am Performance Marketing: JEBCommerce’s Jamie Birch
Learn more about our I Am Performance Marketing Spotlight member, Jamie Birch....