The Performance Marketing Association has officially opened up the self-nomination process for the 2025 Board of Directors. All Bronze, Silver, Gold, Platinum, and Industry Champion members in good standing are eligible to run. The PMA Board is made up of 9-13 members. For this election for the 2025 board,...
Learn more about this week's Featured PMA Member-- Gold Member Lab 6 Media! What are you most excited about now that you are a PMA member? Lab6 Media has been a PMA member since its founding in 2015. Prior to that, Karen and Angel were both heavily involved...
Compliance may not be most people's favorite affiliate marketing topic, but some days the news is just too big not to share in the hopes of starting conversations. If you are in the PMA member Slack, you know that a couple of really interesting things...
As part of our continuing series of monthly affiliate marketing webinars, we are doing something a little different this time. Normally our webinars feature only PMA members. This time, we are going straight to the source of the rulemaking: the Federal Trade Commission (FTC). The...
The PMA recently held a LinkedIn Live webinar entitled “Affiliate Q4 Countdown: Strategies for Holiday Season Success.” Panelists focused on important dates for Q4, communications advice, key data and metrics to leverage, common mistakes to avoid, last-minute opportunities, and more. The webinar is now available for replay...